Name | Deborah Puretz |
puregrove@gmail.com | |
Website | www.purepuretz.com |
Phone | 6502743439 |
Mailing Address |
Degree | MA in English MA, 2013 |
Second Degree | MA in Business Arizona State university, 1977 |
Third Degree | BA in World Literature UCLA, 1975 |
Professional Affiliation | |
Research/Current Projects | When I studied printmaking in Florence on a summer program in 1989, I was introduced to modernist Italian movements that included arte povera. I adopted this as a tool of authenticity, making art with what was at hand for me: rejected semiconductors. Many art ‘movements’ have a concrete sense of place: Die Blaue Reiter, Les Fauves, Dadists and others had theirs and mine is Silicon Valley. I developed a visual and metaphorical language using semiconductor wafers in the 1990s as my core vocabulary for all that Silicon Valley’s software was enabling: electronic documents, photographs, music, biotech, etc. Not unlike Miro, Klee, Kandinsky and others who used symbolic images for expressing emotions and dreams, I use chips as symbols for DNA, for gigantic databases in the Human Genome Project, for the vast bureaucracy of governing a country. For example, on one prototype for chips their fuzziness reminded me of a blueprint of a nest so I paired it with a 1930s photograph of a stork’s nest. My pulse was always on the IT industry. I was hired by TRW in 1976 and moved to Hong Kong with knowledge about office automation in 1981. In 1982, I presented Asia’s first daylong seminar on office automation for local executives, and within a year, had given similar presentations to government and commerce managers across Asia. In each case, they were ‘first’ in the field, a new concept, sponsored by a regional audit firm’s successful consulting arm. For seven years, while in Hong Kong, I wrote and consulted about office automation, presented at conferences across the region, and at US industry analyst events about the insatiable demand for desktop computing. In the early 2000s I had returned from Hong Kong to Redwood City, CA and while printing on weekends and evenings, spent my days working on data center energy choices. Data centers are filled with servers: servers are filled with chips. My devotion to visual art did not dissipate while I was analyzing the IT world. |
Time Period Interests | Contemporary |
Area Interests | North America, Western Europe |
Media Interests | Etching, Monoprinting |
CV | Download file |